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Typical first runs: $5,000–$25,000 for stock formulas, $25,000+ for custom. OTC and specialty quoted case by case. Smallest project: about $5,000.
Frequently asked questions
Before you get in touch.
Both. A meaningful portion of our work is with first-time inventors and startup brands launching their first product — our low private label minimums and full-service model exist precisely to make that path accessible. We also work with established brands launching line extensions or expanding into new geographies.
For non-supplement products: Private label products built on our existing stock formulations can run as low as 1,000 units. Fully custom formulations typically start at 5,000 units, because custom work carries formulation, testing, and raw material commitments that stock products do not. As your brand scales, we scale with you — there is no upper limit on what we can produce. For supplements, stock minimums: from 1,000 units, varies by format — see individual product pages. Custom formulations are quoted per project, typically starting at 2,500–5,000 units depending on format. Finished units: bottles, sachets, pouches or boxes, depending on format.
A private label launch using one of our existing FDA (Food and Drug Administration)-compliant formulas can move from contract to first production run in approximately 60 to 90 days. Custom formulations typically run 4 to 6 months depending on testing, certification, and regulatory requirements. Because we also handle packaging, distribution, and fulfillment, your first sale follows production rather than waiting on a second round of vendor sourcing.
As a planning guide: discovery and scoping usually run a couple of weeks, formulation is fast for private label and the longest stage for custom work, testing and certification depend on your category, and production and packaging follow component lead times. Overall, a private label launch typically runs about 60 to 90 days from contract to first production run, and a custom formulation typically runs 4 to 6 months. We give you a dated schedule for your specific product at kickoff.
Typical first-run project cost: $5,000–$25,000 for stock formulas (private label) and $25,000+ for custom formulations, depending on format, volume, packaging and testing scope. OTC and specialty projects are quoted case by case. The smallest project we take is about $5,000.